How to Stand Out From the Job Search Crowd
How to stand out to get a job? Unique job search tactics that actually work.
How to Stand Out From the Job Search Crowd Rhiannon Ally: It's time to talk money, whether your child has just graduated from college or you're one of the money who have been laid off. Unemployed workers in this economy really need to be able to standout to be able to get a job. Laura Rowley at Yahoo Finance is here with a few unique job search tactics that actually work and that’s what we are talking here as unique. Because you really have to just standout right now. Laura Rowley: Right, you don’t, you're in a needle in a haystack and you want to be the needle that shows up in a hiring manager’s radar. Rhiannon Ally: So let's talk resumes, first of all, a resume looks like a resume, how can you make it standout? Laura Rowley: What I’ll do is make a short one page, no matter how long is your experience is, one page be succinct, tell a company how you can add value for them, don’t put it on any colored paper or anything, no scented resumes, that’s a big don’t. Rhiannon Ally: What about what you just send it in, just a typical long envelope? Laura Rowley: Well, one of the long tricks and to send a succinct cover letter and a one page resume in an invitation-sized envelope. I interviewed a woman who got a job in AdSense in radio, by doing that because the manager thought it was a thank you note or an invitation, and so he opened it, and he was in a good mood, because he thought he just picked it somewhere. So that got her the interview and she was hired. Rhiannon Ally: And that’s a simple little trick. And what about also – should you send it to the mail or should you try to hand it with yourself. Laura Rowley: Well, there's two ways to do that, one trick is to look up the company and find anybody who works in the company, even if it's the CEO, send it through the mail to that personnel opened it up and says, “Oh, this has to go to the HR department.” They’ll walk it down, it will make it look as if that department is hand delivering your resume and make it to the top of the pile. Rhiannon Ally: Oh great tip. So let's talk now, extreme networking, what does tis mean? Laura Rowley: Yeah, I interviewed a former Chrysler engineer and obviously the automotive industry is in bad shape. He sent a very – again, a succinct letter saying exactly what it wanted to do to 20 people he knew well, people he worked with, people in their own business and said, “Let's do this as a chain mail, if you knew anybody who can help me forward this on.” So he did email and snail mail and out of that had a job 6 weeks later. Rhiannon Ally: Wow! So raising your profile by doing that really can help you land a job, that’s great. Laura Rowley: Well, people really want to help you. Rhiannon Ally: Yeah, which is a really nice mail. Okay, so our digital crumbs, you say leave a trail of digital crumbs, what does that mean? Laura Rowley: That’s all about social networking, you have to be on LinkedIn, you have to be on Facebook, you have to be on Tweeter, and also, there's a so-called ZoomInfo.com, which has 65 million people on there. And if you go to freshcontacts.co, they’ll give you two months subscription for free. So if you're targeting a specific company you can look at ZoomInfo and find out who’s the Vice President of you want to work in and address them directly. Rhiannon Ally: O, and that will give you that personal connection there. So how can you show the company that you can add value to it? Laura Rowley: Well, that’s just interesting, kind of show your stuff, career builder to a survey and hire managers sent in, things that people did that got them hired. So in one case, a woman was casino card dealer. And during the interview she just starting to deal cards and talk to he customers to show her guest service skills. A teacher came in with a box of props to show to demonstrate her teaching skills. So go in there ready to show your stuff. Rhiannon Ally: Yeah, great way to standout, thank you so much.